☸ 1 in 5 adults experience a mental health condition each year

Depression & Anxiety Support

EAP utilization nudges, telehealth mental health access, and wellness app activation — framed as routine maintenance, not crisis response. Mental health care is healthcare.

21%
Adults with mental illness
$200
Avg. EAP session value (employer)
$110
Avg. telehealth visit (employer)

Mental Health Is Healthcare

NudgeWell's approach to mental health is grounded in one principle: routine maintenance beats crisis response. Depression and anxiety respond well to early intervention — and EAP sessions, therapy, and wellness apps are far more accessible than most employees believe.

Our copy framing is intentionally non-alarmist. We don't talk about "mental health crises." We talk about checking in, staying on track, and using the resources you've already paid for. This reduces stigma and increases utilization.

How NudgeWell Helps

📞 EAP Session Utilization Nudges

Most employer plans include 3–8 free EAP sessions per year. Yet utilization averages under 2 sessions per eligible employee. NudgeWell sends reminders when sessions are available — and at higher urgency when year-end FSA/HSA balances and 45-day urgency windows coincide.

EAP Utilization · Telehealth CTA · $200/session value

📹 Telehealth Mental Health Access

Telehealth mental health (psychiatry and therapy) is accessible from anywhere. NudgeWell surfaces telehealth portal access for employees whose plan_details include a telehealth URL — and sends nudges in high-stress periods (year-end, open enrollment) when demand peaks.

Telehealth · $110/visit · Available in all states

📈 Wellness App Activation

Many employer plans include premium subscriptions to wellness apps (Calm, Headspace, Noom). Most employees never activate them. NudgeWell identifies unactivated apps in the plan_details and sends activation nudges — especially effective during high-stress periods.

Wellness App · $150/year employer value · No cost to employee

🚦 Low Sleep — EAP Counseling Nudges

Google Fit data showing consistently low sleep (<6.5 hours) is a behavioral signal that correlates with elevated stress. NudgeWell sends gentle EAP nudges to employees with wellness connections — framed as "better sleep starts with better support," not "your sleep data triggered a nudge."

Wellness Data · Privacy-first · Employer never sees data

FSA & HSA Eligible Mental Health Services

EAP Sessions

Free to employee. Employer pays per-session rate (~$200 avg). Utilization is fully tracked.

Telehealth Therapy

Covered as standard mental health visits. Co-pay varies by plan tier.

Psychiatric Visits

Covered under mental health benefit. May have separate deductible.

Prescription Medications

Covered under prescription benefit. Tier and co-pay vary.

Wellness Apps

Employer-paid apps are free to employee. Activation via NudgeWell nudge.

In-Network Therapy

Covered under mental health. Out-of-network may have higher co-share.

Privacy guarantee. Your Google Fit data — sleep, activity, heart rate — is used only to make nudges more relevant. Your employer never sees raw wellness data. NudgeWell aggregates and anonymizes signals before surfacing any behavioral context to HR.

Your Action Steps

  • Check your EAP balance. How many free sessions does your plan include? Most employees don't know — and leave sessions on the table. NudgeWell tracks utilization; log into the portal to see yours.
  • Activate your wellness app. If your employer offers Calm, Headspace, or another wellness app, activate it this week. NudgeWell will nudge you if you haven't.
  • Consider a check-in, not a crisis. EAP sessions don't require a diagnosis. They're for "life happens" moments — a difficult quarter, a family transition, ongoing anxiety. No stigma required.
  • Connect Google Fit for sleep-aware nudges. Not required — but if you do, you'll receive more relevant EAP nudges based on actual behavioral signals rather than generic reminders.
If you're in crisis: Call or text 988 to reach the Suicide & Crisis Lifeline. Or text HOME to 741741 for the Crisis Text Line. These services are free, confidential, and available 24/7. You can also go to your nearest emergency room.

Mental health support that's actually there when you need it

Connect your benefits profile in the NudgeWell employee portal to receive EAP session reminders, telehealth mental health access, and wellness app activation nudges — all framed as routine maintenance.

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